Press Play: The Evolution of Video Marketing

Video is quickly outpacing still imagery in online content. Following on the heels of YouTube’s success, the exponential growth of companies like Vimeo, Camtasia, and Movavi demonstrates the public’s voracious appetite for an online multimedia experience. Find out why video has surpassed all other media in the marketing world, how your business can benefit from its successes and which professionals you should hire to make it happen.

What Was Wrong With Still Images?

There’s nothing inherently wrong with using still images to help convey your company’s message, and they continue to be heavily used in online content for both personal and commercial use. There will always be a place for images that add to the user’s visual encounter with any website.

Photographic images can act as evocative and powerful vehicles to help carry your site visitors through the buying stages. Quality photographic images, as used in marketing, remain the foundation of visual enticement.


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